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Introduction to Microsoft Dynamics CRM 4 for Small and Medium Businesses

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Module 1: Microsoft CRM Concepts

  • This module describes the overall solution of Microsoft Dynamics CRM and the benefits to an organisation. It discusses the concepts, tasks, navigation and functions used throughout the product.
  • Introduction to Microsoft Dynamics CRM
  • Accessing Microsoft Dynamics CRM
  • Customer Records
  • Customer Relationships
Skills
  • Understand the overall solution that Microsoft Dynamics CRM provides.
  • Understand the functionality and purpose of Microsoft Dynamics CRM modules.
  • Understand the relationship between account and contact records in Microsoft Dynamics CRM.
  • Send and receive faxes using Microsoft Dynamics CRM fax integration with Microsoft Small Business Server.
  • Understand the types of relationships that can be created between records.
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Module 2: Using Marketing Automation

  • This module highlights the components of Microsoft Dynamics CRM Marketing Automation. Students are introduced to the tasks required to create and manage marketing campaigns and associated marketing lists.
  • Creating and Managing Marketing Lists
  • Demonstration: Use Advanced Find to Create a List
  • Creating Campaigns
  • Demonstration: Create a Campaign
  • Launching and Managing Campaigns
  • Demonstration: Managing the Campaign
  • Demonstration: Quick Campaign
  • Lab: Create a List
Skills
  • Understand the various ways to create and manage lists used in marketing campaigns.
  • Plan and create campaigns.
  • Launch and manage campaigns.
Top

Module 3: Using Sales Management

  • This module provides an overview of Microsoft Dynamics CRM Sales Management, including associated processes. It focuses on the workflow of generating an opportunity and pushing it through to a quote, an order, and ultimately an invoice.
  • Managing Leads
  • Managing Opportunities
  • Closing the Sale: The Sales Management Life Cycle
  • Demonstration: Sales Management
  • Use Sales Processes and Workflow Rules
  • Lab: Microsoft Dynamics CRM Process Flow
  • Lab: Manage Opportunities
Skills
  • Manage leads and opportunities.
  • Close the sale using quotes, orders and invoices.
  • Understand sales processes.
Top

Module 4: Using Service Management

  • This module provides an overview of Microsoft Dynamics CRM Customer Service, including associated processes. Demonstrations are provided for creating case, knowledge base article, and contract service objects. It also provides an overview of the Service Scheduling Engine and demonstrations a potential scheduling scenario.
  • Managing Cases
  • Demonstration: Case Creation
  • Managing the Knowledge Base
  • Demonstration: Create an Article
  • Using Contracts
  • Demonstration: Contract Template Creation
  • Demonstration: Create a Contract based on an Existing Contract
  • Demonstration: Adding Contract Lines to a Contract
  • Service Scheduling
  • Lab: Case Resolution Process
Skills
  • Create and manage service cases.
  • Create knowledge base articles and understand the stages an article goes through during its lifespan.
  • Create contracts and contract templates.
  • Understand the service scheduling engine.
Top

Module 5: Using the Microsoft Dynamics CRM Client for Outlook

  • This module discusses the unique benefits of Microsoft Dynamics CRM for Outlook.
Skills
  • Understand the benefits of Microsoft Dynamics CRM for Microsoft Office Outlook.
  • Understand how records are handled.
  • Create and manage Microsoft Dynamics CRM records and activities in Outlook.
  • Understand how to use Mail Merge to create personalised form documents.
  • Understand the functionality available when working Offline and Online.
Top
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Exams:

  • There are no exams directly associated with this course

Price Options ex VAT:

Classroom Training
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Distance Learning
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eLearning Options
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Book Learning
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£ 350
(497)
£ 199.00
(283)
- No Books Supported for Course at present

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Last Modified 01 May 2008